On September 28, 2024, Congping will celebrate its sixth anniversary.
“The wind rises at the end of a small breeze.” This year, the calm seas took an unusual turn, and the stormy waves nearly capsized all small boats. Across the nation, numerous enterprises faced challenges head-on, each becoming a lighthouse in Congping’s journey at sea. Standing tall at the bow amid this stormy peak are the true warriors. Congping, following in the footsteps of these warriors, has resolutely advanced, both vigilant and cautious.
At the fifth anniversary, Congping proposed: "Improving work efficiency and reducing operational costs" and "Making overwhelming investments in specific areas" are our methods of "turning small into big"—without refining the details, one cannot achieve a grand vision. A year later, it is time to test these principles.
This year, we have gradually built a marketing team that is aligned with China's unique circumstances and meets international standards.
To "improve work efficiency and reduce costs" with a "customer-centered" approach, a key task is to establish a strong marketing team, to get close to the customers. Through large-scale, high-standard recruitment and substantial investment in training, we have empowered this team, making overwhelming investments in specific areas. At the same time, for those engaged in sales, we have tilted policies in their favor, including resource allocation, promotion of leaders, and uncapped incentive mechanisms.
Throughout the year, Congping began building a full-chain customer service team, effectively ensuring customer-centered resource investment:
- The scale of the Congping marketing team has grown by over 130% year-on-year, with expectations of expanding another 70%-120% in the next six months.
- The team has become younger, with nearly 50% of the members being 25 years old or younger, and this is expected to increase to 70% in the next six months.
- The team has also become more specialized, with over 50% of members having a background in computer science, communications, or related fields. This is expected to rise to 80% in the next six months.
- The number of members with overseas or foreign language backgrounds has increased by 150%, and it is expected that 40% of the team will be engaged in overseas business within the next six months.
- The participation in marketing activities has increased by over 200%, transforming into a global industry exchange event.
Paolo, an Italian participant at the 2024 Congping Global Developers Conference (CPDC), shared applications of Congping products in sugar beet harvesters and mine-clearing armored vehicles at the event.
This year, we have consistently implemented our internal reforms, launching the standardization of processes—a cornerstone of Congping's scientific management.
Standardizing business processes is essential to building a well-trained, battle-ready team. Focusing on the "lifeblood" of the company—from customer needs to delivery—we spent half a year deploying highly skilled developers to build a set of standardized processes that ensure customer requirements are implemented and that customer problems are resolved in a closed-loop manner. Deploying our "advantageous forces" to the "front line" to serve customers full-time is the embodiment of our management philosophy of "overwhelming investment in specific areas." This approach has visibly enhanced customer efficiency and service experience, significantly reducing internal costs and improving overall work efficiency.
Over the past six months, the process standardization initiated by Congping has brought visible value to customers and yielded significant benefits for Congping:
- We have effectively responded to and resolved over 800 customer issues and inquiries, improving customer service efficiency and capacity by 96% compared to the pre-standardization period.
- We summarized over 10 common customer issues, developing a Q&A document based on these issues, providing professional and comprehensive solutions.
Congping established a Q&A document on the MDM intelligent terminal management platform.
- We upgraded 188 product documents, systematically building an online product documentation system with real-time updates.
Congping established product documentation manuals on the MDM intelligent terminal management platform.
- The response time for customer service and problem resolution has been reduced to within 60 minutes, with a three-tiered talent allocation system ensuring customer needs are met and problems solved.
- As a result, customer satisfaction has increased by over 100%.
As Congping moves into its sixth year, we face turbulent times.
"Enduring wind, frost, rain, and snow" is the mission bestowed upon every responsible enterprise by this era.
“The greater the storm, the more determined I become” reflects the tenacious character of the Congping people.
"Congping"—meaning anyone can bring peace to the world—is a symbol of "bravery, determination, and focus."
No matter how the environment changes, we remain committed to being "customer-centered," providing efficient, low-cost services and innovative solutions to create maximum value for our customers.
Congping is ready to stand shoulder to shoulder with every customer and partner, embracing challenges, driving innovation, and witnessing the vast oceans ahead.
About Congping Technology
Founded on January 29, 2018, Congping Technology focuses on the intelligent transformation of agricultural, engineering, and logistics machinery. By serving thousands of industry clients, Congping provides professional hardware and software solutions for the intelligent evolution of machines, striving for the full smart development of machinery.
